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CSR activities


CSR activities

Social responsibility and sustainability are important principles at Dyna. Our Corporate Social Responsibility (CSR) policy is based on an optimal alignment between our services, the processes and our organisation. This policy addresses the themes of people, environment and proximity and is in line with the CSR policy of our parent company bpost.

Dyna Social Annual Report

Over the past year, within DynaGroup Socially Active, we have undertaken various activities in the areas of people, planet and proximity. This annual social report, which we are publishing for the first time for 2020, summarises the various initiatives and partnerships in an appealing way. Despite it being an eventful year, many initiatives took place that are worth looking back on. Last year, for example, we collected a huge amount of waste electronics, we gave a boost to the elderly and we offered a large number of young people and young adults insights and opportunities in the labour market. With these initiatives, we are cementing our ‘We Are Dyna’ identity. Based on our motto of “big dreams start small”, we are striving to further grow our ambitions and activities in the social arena.

Click here for the link to the annual social report.


We consider it extremely important to harness the natural enthusiasm and commitment of every employee by creating an optimal working environment and promoting their well-being. Providing security for employees in every respect is one of our top priorities. We promote the development of our employees’ skills and encourage them to keep developing themselves.

Dyna Values

DynaGroup is a dynamic company that has grown strongly in recent years from a start-up into a mature company where 2,000 people work day in day out to turn our customers and clients into fans. We maintain our focus on our customers and on our employees.

DynaGroup can count on the commitment and enthusiasm of all its staff in its mission to turn all its customers into fans. We also turn our employees into fans! Human capital is the most essential link in our business.

Based on our philosophy of “We Are Moving Forward”, at Dyna we have a strong focus on “Dare To Grow”, which means working every day on the innovations of tomorrow. We believe that growth is only possible if we “Work Together” intensively. With our people and our customers. That way we create win-win situations for every challenge that exists in our environment. We create effective partnerships by allowing our employees to take “Responsibility” for both successes and
disappointments as well as visibly recognising “Exemplary Behaviour” in this respect.

Health and safety of our employees

Creating a working environment that ensures the well-being of our employees is extremely important to us. The safety of our employees is a top priority. We work hard on safety to prevent traffic and work accidents based on a sound occupational health and safety policy. We do this by complying with and anticipating the applicable laws and regulations, but also by implementing and following up on continuous improvement actions.
Risk inventories & evaluations are carried out at our sites to eliminate as many risks as possible in the working environment. On this basis, work equipment and procedures are adapted and special training and protective equipment are introduced. Specific safety training and awareness videos contribute to the safety culture within DynaGroup. Employees are made aware of the hazards and risks in the working environment and are encouraged to report all types of accidents and near misses.

Healthy food is part of a healthy lifestyle and we encourage our
employees to eat healthily. Every week, fresh fruit is delivered to every DynaGroup site by our partner ‘Fruit op je werk’. What’s more, ‘Fruit op je werk’ is a partner of KiKa and € 0.10 for every fruit box is donated to KiKa.

Every customer a fan

At Dyna, we have an important goal: to turn every customer into a fan. By customer we mean both our clients and our end customers. The customer is at the heart of every part of our business. Customer focus is expressed in constant attention to the quality of our services, to initiatives to improve customer satisfaction and, of course, to ensuring that our products, services and solutions respond seamlessly to our customers’ expectations.

It is our ambition to provide continuous added value for our customers. Our services enable our customers to go the extra mile with their own service. We continuously evaluate our customers’ experience. This allows us to better understand customer loyalty mechanisms and determine effective improvements. We use surveys to measure the customer satisfaction of both our clients and our end customers. We measure their experience involving our services, our communication and our people. One of the main components of our measurements is the Net Promoter Score (NPS). The NPS gauges the extent to which the end customer would recommend a company, product or service to others. The NPS measures customer loyalty and only looks at truly satisfied customers.

Dyna innovation community

The Dyna Innovation Community is a special part of the DynaGroup organisation where a core team in combination with an ever-changing team of Dyna employees, separate from the Dyna organisation and daily operations, conceive and work on innovative projects, services and markets. This team’s goal is to introduce innovation relating to various themes into the organisation.

The Dyna Innovation Community works on five themes: technology, business opportunities, Corporate Social Responsibility, Dyna Fans and Employee Engagement. With regard to the theme of Corporate Social Responsibility, the team conceives sustainable and socially responsible solutions that DynaGroup can implement in its day-to-day business. The Innovation Community researches and develops concept ideas, which are then tested against the CSR policy and recorded in the action plan.


The nature of our activities (repair and logistics services) has an impact on the environment. From the CO2 emissions of our fleet and outsourced transport to waste production and energy consumption, we do everything we can to reduce and keep this impact as low as possible.

For example, Dyna pays a lot of attention to the ecological and conscious planning of our routes, uses sustainable packaging materials wherever possible and aims to offset CO2 emissions as much as possible. We encourage the use of fuel-efficient engines, our drivers are trained in eco-driving and we have started to use electric transport for (some of) our deliveries.


Our goal is to offset our CO2 emissions more and more. For example, we encourage the use of fuel-efficient engines and our drivers are trained in eco-driving. At DynaGroup, we already use electric transport for a small proportion of our deliveries. In the municipality of Antwerp, but also in some Dutch municipalities, our Renault Twizy and Renault Zoë are used to deliver travel documents. More innovative versions of these electric vehicles could also be used in the future to make a positive contribution to CO2 reduction and congestion in the inner cities. Various possibilities for expanding our electric network are being investigated, such as the purchase of electric vans, scooters and bicycles. Where it is not possible for us to reduce our CO2 emissions, we have opted to offset them.

Conscious deliveries with Bewust Bezorgd

In cooperation with a number of other logistics service providers and large online stores, Dynalogic has contributed to the Bewust Bezorgd calculation tool.

Bewust Bezorgd is a generic CO2 calculation tool developed by TNO on behalf of, Connekt and Topsector Logistiek. The tool calculates how much CO2 is emitted by sending a parcel, so that every online store can calculate its CO2 impact in the same way. The Bewust Bezorgd calculation tool helps to make the delivery of parcels to consumers even more efficient and sustainable.

The Dutch e-commerce sector is the first sector to commit to the climate agreement with the goal of reducing CO2 emissions by 50% in 2025 compared to 2018.

Trees for All

To offset our CO2 emissions, we have entered into collaboration with the Trees for All foundation. For part of the deliveries we pay a fixed amount to the Trees for All foundation. By doing so, DynaGroup is supporting projects that contribute to sustainable development. Protecting and planting forests improves the incomes and living conditions of the local population and reduces atmospheric CO2. DynaGroup donates 1 tree in the Netherlands for every 150 deliveries of valuable documents made using diesel-powered vans.


DynaGroup cooperates with a number of insurers who are members of this certification scheme for sustainable repairs. These insurers only work with repairers that have verified sustainable business practices. DynaGroup has been examined against a set of technical and organisational sustainability requirements such as the use of environmentally friendly resources, reduced energy consumption, proper waste processing, reuse of materials, care for sustainable employability of employees, and recycling, etc.


Dyna is a partner of Wecycle, and together we ensure that waste electrical appliances are collected responsibly and recycled optimally.

For a large part of the deliveries made by Dyna’s delivery service for our customers, we offer the option of handing old appliances over to the delivery person. These include large white goods, such as refrigerators and freezers, and brown goods. We then take care of the responsible collection and disposal of these old electrical appliances, and Wecycle ensures optimum recycling. In this way, we are making an important contribution to the circular economy.

For this social contribution, every year Dyna receives a Wecycle Recycle Certificate, which states the quantities returned by Dyna and the CO2 emissions this saves.

Wecycle directs the collection and recycling of waste electrical appliances and energy-efficient lamps, also known as e-waste. It has a nationwide network of collection points for consumers and businesses. Wecycle also cooperates with transporters that make demonstrable efforts to improve their environmental performance.


Dyna looks beyond its own people and processes and goes even further than the law requires when it comes to corporate social responsibility. With socially responsible action, we organise activities where both the organisation and our people give something back to the social environment and look for suitable jobs for people with a disadvantage in the labour market. We keep a close eye on the (new) needs of our customers.

Employing people based on their talents

Ferm Werk and DynaGroup jointly offer employment to people who, for various reasons, are distanced from the labour market. By discovering together the specific talents of these colleagues and using them in a targeted way, they represent enormous added value for our company. Personal development and growth are encouraged, which is in line with our core value of Dare To Grow. We feel extremely positive about this collaboration and proud of the employees who work at DynaGroup in Woerden.

Moyee FairChain coffee

In our aim to provide our employees with a pleasant working environment, we offer free coffee at work, based on the principles of good-quality and fair-chain coffee. By partnering with Moyee coffee, Dyna is directly impacting the reduction of poverty, hunger, deforestation and exploitation of people in coffee-producing countries such as Ethiopia and Kenya through our own coffee consumption at work.


Dyna is also a social partner of JINC, a national organisation dedicated to children between the ages of 8 and 16 from an environment of high unemployment and few role models. The JINC programme introduces them to all kinds of professions; they discover which work suits their talents and they learn how to apply for a job. Thanks to JINC, more than 55,000 primary and secondary school pupils annually are given the opportunity to grow. Dyna helps these children to get a good start in the labour market by organising various activities each year, such as job application training, lightning internships and Boss of Tomorrow. In addition, Dyna supports JINC through a financial contribution.

Sponsor of Het BeterBoek

We take part in the social care project “Het BeterBoek” for the children’s ward and day care centre in the Zuyderland Medical Centre in Heerlen and Sittard-Geleen, Isala in Zwolle, Diakonessenhuis in Utrecht and Amphia in Breda.

Hospitalisation is a major event for a child , especially for young children. Hospitalisation is a major event for a childGood preparation and guidance can take away a lot of fear and uncertainty. This book, all about the hospital environment, helps with this.
Thanks to our participation, children who are admitted to hospital or treated there receive a free copy of Het Beterboek from Bureau Méteau.